How 2 Engineers Created the Highest-Rated Gag Gift on Amazon

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Since the company’s inception in 2005, Liquid Ass has been a popular product amongst pranksters across the world. The two-pack on Amazon currently has an unprecedented 36,000-plus reviews with a 4 1/2-star rating! [BTW: Read the ratings if you want a good laugh.] So who goes about creating such a spray? Well, a teenager, obviously. Here to tell the story are the co-founders of Liquid Assets, Andrew Masters and Allen Wittman (wearing the hat in photo).